786 lines
12 KiB
JSON
786 lines
12 KiB
JSON
{
|
||
"generated_at": "2026-06-17T13:02:59",
|
||
"cur_year": 2026,
|
||
"prev_year": 2025,
|
||
"period_label": "с 1 января по 16 июня",
|
||
"range": {
|
||
"start": "2026-01-01",
|
||
"end": "2026-06-16"
|
||
},
|
||
"months": [
|
||
1,
|
||
2,
|
||
3,
|
||
4,
|
||
5,
|
||
6
|
||
],
|
||
"month_labels": [
|
||
"Янв",
|
||
"Фев",
|
||
"Мар",
|
||
"Апр",
|
||
"Май",
|
||
"Июн"
|
||
],
|
||
"cumulative": true,
|
||
"metrics": [
|
||
{
|
||
"key": "my_services",
|
||
"label": "Мои услуги",
|
||
"cur": 1796228,
|
||
"prev": 1472562,
|
||
"growth": 0.21979787608263693,
|
||
"is_new": false,
|
||
"cur_cum": [
|
||
321989,
|
||
621597,
|
||
980877,
|
||
1327890,
|
||
1676682,
|
||
1796228
|
||
],
|
||
"prev_cum": [
|
||
308264,
|
||
594530,
|
||
857453,
|
||
1108674,
|
||
1341165,
|
||
1472562
|
||
]
|
||
},
|
||
{
|
||
"key": "traffic",
|
||
"label": "Детализация трафика",
|
||
"cur": 1290610,
|
||
"prev": 1089617,
|
||
"growth": 0.18446206327544448,
|
||
"is_new": false,
|
||
"cur_cum": [
|
||
246604,
|
||
463349,
|
||
727262,
|
||
978030,
|
||
1179069,
|
||
1290610
|
||
],
|
||
"prev_cum": [
|
||
214948,
|
||
425004,
|
||
634594,
|
||
827602,
|
||
1001634,
|
||
1089617
|
||
]
|
||
},
|
||
{
|
||
"key": "payments",
|
||
"label": "Платежи",
|
||
"cur": 741888,
|
||
"prev": 557497,
|
||
"growth": 0.3307479681505013,
|
||
"is_new": false,
|
||
"cur_cum": [
|
||
111523,
|
||
203960,
|
||
358189,
|
||
523890,
|
||
653416,
|
||
741888
|
||
],
|
||
"prev_cum": [
|
||
120062,
|
||
232395,
|
||
331976,
|
||
427765,
|
||
512345,
|
||
557497
|
||
]
|
||
},
|
||
{
|
||
"key": "orders",
|
||
"label": "Заявки",
|
||
"cur": 845340,
|
||
"prev": 642020,
|
||
"growth": 0.31668795364630387,
|
||
"is_new": false,
|
||
"cur_cum": [
|
||
173075,
|
||
312944,
|
||
461361,
|
||
601613,
|
||
742794,
|
||
845340
|
||
],
|
||
"prev_cum": [
|
||
153918,
|
||
301147,
|
||
409051,
|
||
500862,
|
||
587480,
|
||
642020
|
||
]
|
||
},
|
||
{
|
||
"key": "loyalty",
|
||
"label": "Лояльность",
|
||
"cur": 474289,
|
||
"prev": 466803,
|
||
"growth": 0.016036743551348213,
|
||
"is_new": false,
|
||
"cur_cum": [
|
||
86429,
|
||
152587,
|
||
264979,
|
||
351823,
|
||
432724,
|
||
474289
|
||
],
|
||
"prev_cum": [
|
||
88583,
|
||
196751,
|
||
284932,
|
||
371536,
|
||
431175,
|
||
466803
|
||
]
|
||
},
|
||
{
|
||
"key": "pay",
|
||
"label": "Оплата",
|
||
"cur": 341470,
|
||
"prev": 305025,
|
||
"growth": 0.11948200967133842,
|
||
"is_new": false,
|
||
"cur_cum": [
|
||
73119,
|
||
141842,
|
||
198550,
|
||
248839,
|
||
304810,
|
||
341470
|
||
],
|
||
"prev_cum": [
|
||
50344,
|
||
101847,
|
||
150536,
|
||
205493,
|
||
269251,
|
||
305025
|
||
]
|
||
},
|
||
{
|
||
"key": "billing_detail",
|
||
"label": "Детали счета",
|
||
"cur": 502390,
|
||
"prev": 359719,
|
||
"growth": 0.39661791565082744,
|
||
"is_new": false,
|
||
"cur_cum": [
|
||
81176,
|
||
147137,
|
||
241789,
|
||
343225,
|
||
431112,
|
||
502390
|
||
],
|
||
"prev_cum": [
|
||
62482,
|
||
134395,
|
||
200427,
|
||
260559,
|
||
315518,
|
||
359719
|
||
]
|
||
},
|
||
{
|
||
"key": "viktorina",
|
||
"label": "Викторина KT Club",
|
||
"cur": 213879,
|
||
"prev": 298475,
|
||
"growth": -0.28342742273222216,
|
||
"is_new": false,
|
||
"cur_cum": [
|
||
0,
|
||
1,
|
||
118526,
|
||
213879,
|
||
213879,
|
||
213879
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
49414,
|
||
298475,
|
||
298475,
|
||
298475
|
||
]
|
||
},
|
||
{
|
||
"key": "partners",
|
||
"label": "Акции партнеров",
|
||
"cur": 197777,
|
||
"prev": 95016,
|
||
"growth": 1.0815125873537088,
|
||
"is_new": false,
|
||
"cur_cum": [
|
||
40566,
|
||
65001,
|
||
117646,
|
||
149940,
|
||
185907,
|
||
197777
|
||
],
|
||
"prev_cum": [
|
||
27730,
|
||
49011,
|
||
65023,
|
||
75359,
|
||
89282,
|
||
95016
|
||
]
|
||
},
|
||
{
|
||
"key": "tv_plus",
|
||
"label": "TV+",
|
||
"cur": 65461,
|
||
"prev": 96208,
|
||
"growth": -0.31958880758356895,
|
||
"is_new": false,
|
||
"cur_cum": [
|
||
11947,
|
||
20939,
|
||
33969,
|
||
45372,
|
||
56326,
|
||
65461
|
||
],
|
||
"prev_cum": [
|
||
24830,
|
||
44479,
|
||
61671,
|
||
76824,
|
||
90692,
|
||
96208
|
||
]
|
||
},
|
||
{
|
||
"key": "boosters",
|
||
"label": "Бустеры",
|
||
"cur": 123015,
|
||
"prev": 54525,
|
||
"growth": 1.256121045392022,
|
||
"is_new": false,
|
||
"cur_cum": [
|
||
15882,
|
||
33486,
|
||
61530,
|
||
88555,
|
||
114328,
|
||
123015
|
||
],
|
||
"prev_cum": [
|
||
7244,
|
||
12487,
|
||
18093,
|
||
31284,
|
||
49552,
|
||
54525
|
||
]
|
||
},
|
||
{
|
||
"key": "roaming",
|
||
"label": "Роуминг",
|
||
"cur": 22826,
|
||
"prev": 39835,
|
||
"growth": -0.4269863185640768,
|
||
"is_new": false,
|
||
"cur_cum": [
|
||
2924,
|
||
5494,
|
||
8974,
|
||
11894,
|
||
18923,
|
||
22826
|
||
],
|
||
"prev_cum": [
|
||
6678,
|
||
13021,
|
||
19649,
|
||
27201,
|
||
35474,
|
||
39835
|
||
]
|
||
},
|
||
{
|
||
"key": "pereoform",
|
||
"label": "Переоформление",
|
||
"cur": 35385,
|
||
"prev": 23802,
|
||
"growth": 0.48663977816990167,
|
||
"is_new": false,
|
||
"cur_cum": [
|
||
7556,
|
||
12691,
|
||
18718,
|
||
24711,
|
||
30988,
|
||
35385
|
||
],
|
||
"prev_cum": [
|
||
4876,
|
||
9244,
|
||
13556,
|
||
17422,
|
||
21572,
|
||
23802
|
||
]
|
||
},
|
||
{
|
||
"key": "aitu_music",
|
||
"label": "Aitu Music",
|
||
"cur": 8872,
|
||
"prev": 0,
|
||
"growth": null,
|
||
"is_new": true,
|
||
"cur_cum": [
|
||
0,
|
||
1048,
|
||
4000,
|
||
5553,
|
||
7271,
|
||
8872
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0
|
||
]
|
||
},
|
||
{
|
||
"key": "online_booking",
|
||
"label": "Онлайн очередь",
|
||
"cur": 22529,
|
||
"prev": 5523,
|
||
"growth": 3.0791236646749955,
|
||
"is_new": false,
|
||
"cur_cum": [
|
||
5636,
|
||
10095,
|
||
13892,
|
||
17262,
|
||
20514,
|
||
22529
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
1848,
|
||
4407,
|
||
5523
|
||
]
|
||
},
|
||
{
|
||
"key": "my_docs",
|
||
"label": "Мои документы",
|
||
"cur": 54148,
|
||
"prev": 0,
|
||
"growth": null,
|
||
"is_new": true,
|
||
"cur_cum": [
|
||
14980,
|
||
24658,
|
||
33590,
|
||
41765,
|
||
49555,
|
||
54148
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0
|
||
]
|
||
},
|
||
{
|
||
"key": "dz_statement",
|
||
"label": "Справка о ДЗ",
|
||
"cur": 134463,
|
||
"prev": 0,
|
||
"growth": null,
|
||
"is_new": true,
|
||
"cur_cum": [
|
||
35454,
|
||
64672,
|
||
85004,
|
||
100575,
|
||
119914,
|
||
134463
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0
|
||
]
|
||
},
|
||
{
|
||
"key": "new_boosters_roaming_kcell",
|
||
"label": "Новая линейка бустеров и роумингов Кселл",
|
||
"cur": 28858,
|
||
"prev": 0,
|
||
"growth": null,
|
||
"is_new": true,
|
||
"cur_cum": [
|
||
1927,
|
||
4523,
|
||
13318,
|
||
21056,
|
||
28240,
|
||
28858
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0
|
||
]
|
||
},
|
||
{
|
||
"key": "adsl",
|
||
"label": "ADSL отключение услуги",
|
||
"cur": 69,
|
||
"prev": 0,
|
||
"growth": null,
|
||
"is_new": true,
|
||
"cur_cum": [
|
||
20,
|
||
33,
|
||
44,
|
||
55,
|
||
65,
|
||
69
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0
|
||
]
|
||
},
|
||
{
|
||
"key": "law_and_order",
|
||
"label": "Закон и порядок",
|
||
"cur": 1598,
|
||
"prev": 0,
|
||
"growth": null,
|
||
"is_new": true,
|
||
"cur_cum": [
|
||
0,
|
||
232,
|
||
671,
|
||
1034,
|
||
1377,
|
||
1598
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0
|
||
]
|
||
},
|
||
{
|
||
"key": "acs",
|
||
"label": "ACS",
|
||
"cur": 9447,
|
||
"prev": 0,
|
||
"growth": null,
|
||
"is_new": true,
|
||
"cur_cum": [
|
||
0,
|
||
2329,
|
||
7499,
|
||
7800,
|
||
8174,
|
||
9447
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0
|
||
]
|
||
},
|
||
{
|
||
"key": "kaspi_freedom_pay",
|
||
"label": "Прием платежей через Freedom и Kaspi",
|
||
"cur": 62724,
|
||
"prev": 0,
|
||
"growth": null,
|
||
"is_new": true,
|
||
"cur_cum": [
|
||
0,
|
||
8427,
|
||
24816,
|
||
39893,
|
||
53445,
|
||
62724
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0
|
||
]
|
||
},
|
||
{
|
||
"key": "csat",
|
||
"label": "CSAT",
|
||
"cur": 4057,
|
||
"prev": 0,
|
||
"growth": null,
|
||
"is_new": true,
|
||
"cur_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
4057
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0
|
||
]
|
||
},
|
||
{
|
||
"key": "multicustomer",
|
||
"label": "Мультикастомер",
|
||
"cur": 169,
|
||
"prev": 0,
|
||
"growth": null,
|
||
"is_new": true,
|
||
"cur_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
99,
|
||
169
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0
|
||
]
|
||
},
|
||
{
|
||
"key": "tv_plus_setup",
|
||
"label": "Настройка TV+",
|
||
"cur": 4908,
|
||
"prev": 0,
|
||
"growth": null,
|
||
"is_new": true,
|
||
"cur_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
2630,
|
||
4908
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0
|
||
]
|
||
},
|
||
{
|
||
"key": "static_ip",
|
||
"label": "Статический IP",
|
||
"cur": 119,
|
||
"prev": 0,
|
||
"growth": null,
|
||
"is_new": true,
|
||
"cur_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
35,
|
||
75,
|
||
119
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0
|
||
]
|
||
},
|
||
{
|
||
"key": "turbo_button",
|
||
"label": "Turbo кнопка",
|
||
"cur": 4638,
|
||
"prev": 0,
|
||
"growth": null,
|
||
"is_new": true,
|
||
"cur_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
498,
|
||
2789,
|
||
4638
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0
|
||
]
|
||
},
|
||
{
|
||
"key": "real_estate_docs",
|
||
"label": "Справка о недвижимости",
|
||
"cur": 79,
|
||
"prev": 0,
|
||
"growth": null,
|
||
"is_new": true,
|
||
"cur_cum": [
|
||
0,
|
||
23,
|
||
44,
|
||
52,
|
||
70,
|
||
79
|
||
],
|
||
"prev_cum": [
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0,
|
||
0
|
||
]
|
||
}
|
||
],
|
||
"top": {
|
||
"as_of": "2026-06-16",
|
||
"registered_total": 1078231,
|
||
"installs_total": 2307490,
|
||
"installs_ios": 924083,
|
||
"installs_android": 1383407,
|
||
"mau": 185155,
|
||
"dau": 17757,
|
||
"trend_labels": [
|
||
"Июн 25",
|
||
"Июл 25",
|
||
"Авг 25",
|
||
"Сен 25",
|
||
"Окт 25",
|
||
"Ноя 25",
|
||
"Дек 25",
|
||
"Янв 26",
|
||
"Фев 26",
|
||
"Мар 26",
|
||
"Апр 26",
|
||
"Май 26",
|
||
"Июн 26"
|
||
],
|
||
"registered_series": [
|
||
925945,
|
||
937312,
|
||
949404,
|
||
961772,
|
||
973331,
|
||
985194,
|
||
1000768,
|
||
1016923,
|
||
1030968,
|
||
1043887,
|
||
1056398,
|
||
1068794,
|
||
1078231
|
||
],
|
||
"installs_series": [
|
||
1485273,
|
||
1519017,
|
||
1552922,
|
||
1722057,
|
||
1803173,
|
||
1879957,
|
||
1973234,
|
||
2053773,
|
||
2131472,
|
||
2176215,
|
||
2215453,
|
||
2260248,
|
||
2307490
|
||
],
|
||
"mau_series": [
|
||
203025,
|
||
137297,
|
||
147812,
|
||
123950,
|
||
92999,
|
||
92384,
|
||
117661,
|
||
174283,
|
||
165292,
|
||
182520,
|
||
178778,
|
||
162540,
|
||
121894
|
||
],
|
||
"dau_series": [
|
||
35538,
|
||
18569,
|
||
19517,
|
||
15670,
|
||
11862,
|
||
12247,
|
||
17946,
|
||
27955,
|
||
28326,
|
||
29972,
|
||
28007,
|
||
25391,
|
||
26288
|
||
]
|
||
}
|
||
}
|